#MIGRATIONMEANS Campaign

Over the past six months, we asked you to share what #MigrationMeans to you and the response has surpassed our expectations!

IOM’s first social media campaign has been a resounding success, with many IOM missions contributing or sharing #MigrationMeans posts on Facebook and Twitter.

The aim of the campaign was to show the world that migration has many facets and that the projects that IOM so successfully carries out are all relevant to the meaning of migration.

We received outstanding contributions from all corners of the world from migrants, the general public, IOM staff, partner agencies, donors and crisis-affected communities.

This campaign has helped to showcase the many diverse areas in which IOM works and highlight IOM’s role as the world’s leading migration agency.

Since the start of the campaign in June 2014, over 4,400 #MigrationMeans posts have been shared via social media, including a Thunderclap campaign for World Humanitarian Day on 19th August, reaching a global audience of over 520,000 people.

On International Migrants Day 2014, the top photos from the #MigrationMeans campaign as determined by popular vote on Facebook will be announced and featured on social media and at IOM HQ.

#MIGRANTHEROES Campaign

Help us to identify and tell the stories of Migrant Heroes from every country where IOM works.

In many parts of the world, there is an increasingly negative perception of migrants and their contributions to society. We urgently need to change the lens through which people view migration.

To do so, IOM is launching the #MigrantHeroes social media campaign in 2015 to highlight the many ways in which migrants contribute both to their countries of origin and their host communities. This  will reinforce our existing Contributions of Migrants information campaign in countering misinformation by presenting evidence of success in accessible ways.

In 2015, IOM looks forward to shining a spotlight and celebrating the contribution that individual migrants are making in their new countries. Join us in telling their stories to the world through our #MigrantHeroes campaign!